Innosuisse Business Concept (FALL)
MGT-642(a) / 4 credits
Teacher: Various lecturers
Language: English
Remark: Next courses and Registration: https://innosuisse.venturelab.ch/business-concept-lausanne-general . Application through link mandatory.
Summary
The Innosuisse Business Concept program, designed for ambitious researchers, students & faculty members of Swiss Universities and research institutes, is a fast track and hands on entrepreneurship training taught by seasoned entrepreneurs.
Content
One day bootcamp to pitch venture ideas and engage in team building activities with all participants selected in the Business Concept at the beginning of the training program.
In 10 sessions of training, followed by individual project coaching*, you will learn practical tools to transform a project idea step-by-step into a concrete business concept.
- Foundations of Entrepreneurial Success
- Navigating Market Dynamics and Competitive Landscape
- Strategic Planning and Business Model Innovation
- Startup Coaching Session 1 (by Venturelab)
- Protecting and Leveraging Intellectual Property
- Effective Marketing Strategies and Communication Tactics
- Sales and Negotiation Skills for Entrepreneurs
- Financial Planning for Startups
- Startup Coaching Session 2 (by Venturelab)
- Putting together a Strong Team
- Crafting Winning Pitches & Attracting Investors
- Final Presentations & Ecosystem Support
Keywords
Entrepreneurship; Startup; Business skills
Learning Outcomes
By the end of the course, the student must be able to:
- Apply the gained knowledge to real life business projects and eventually create or work for startups.
Assessment methods
Project Report and oral presentation
In the programs
- Exam form: Project report (session free)
- Subject examined: Innosuisse Business Concept (FALL)
- Courses: 45 Hour(s)
- TP: 20 Hour(s)
- Type: optional