ENG-632 / 2 credits

Teacher(s): Gruber Marc, Tal Itzkovitch Sharon

Language: English

Remark: The course will be given online in 2 blocks: Block 1 - Oct 13-15-20-22, 14:00-17:30 Block 2 - Nov 10-12-17-19, 14:00-17:30 For PhD via IS-Academia, for MA https://go.epfl.ch/registering-courses-exams


Frequency

Every year

Summary

This course focuses on the process of linking technology to market opportunities. Students will gain theoretical and practical knowhow on the process of market opportunity identification and evaluation in the context of new technologies, and on the development of a sound market opportunity strategy.

Content

Keywords

entreprenership, bringing technology to market, market opportunities for technologies, fungibility of technology

Assessment methods

Midterm presentation, final presentation, final class report

In the programs

  • Exam form: Oral presentation (session free)
  • Subject examined: Entrepreneurial Opportunity Identification and Exploitation
  • Lecture: 30 Hour(s)

Reference week

 MoTuWeThFr
8-9     
9-10     
10-11     
11-12     
12-13     
13-14     
14-15     
15-16     
16-17     
17-18     
18-19     
19-20     
20-21     
21-22